keywords | skin proliferation | anticancer | health benefits | Epidermal Growth Factor |
BIRD NEST
Novel Essence
PRODUCT DESCRIPTION / FEATURES
Made from natural animal-based bioproduct of Edible Bird’s Nest extract with no adverse side effects, repair articular cartilages to reduce the risk of getting Osteoarthritis, and contains Epidermal Growth Factor to assist in stem cell rejuvenation and proliferation to slows down the aging effects via promoting the fibroblast cell proliferation.
NEEDS
Corneal cell regeneration
Osteoarthritic treatment
Anticancer
Skin proliferation
APPROACH
Edible bird's nest is produced by the secretion of swiftlets and only Aerodramus fuciphagus and Aerodramus maximus species are known to be edible.
BENEFITS
Innovation for market shore.
Fulfill the market demand.
Variable products
Instant consumable and don't need prior time to prepare.
Health benefits
Attracting youth
Middle class rule
Noble product in the market
COMPETITORS
Health product stores
EBN specialty shops
Ready customer
Tourism centre.
PROJECT LEADER
Dr. Lee Ting Hun
leetinghun@.utm.my
